The mirror that tells you what to wear
What? This product is something really new. The Neiman Marcus Mirror will not just reflect what you are wearing but is saves it and combines it with other pieces. This innovation really develops the costumer experience. This full-length mirror allows customers to try on different looks and record them in a eight second video. You are now able to see a 360-degree back and side view in new outfits. It is the future of luxury and even social shopping. This because you can share the outfit witch you are wearing with your friends for valuable fashion feedback. There is also the possibility to try something on without even really trying it on. The mirror will visualize it for you! Furthermore it can changes the colour of you jacket or dress. So you can also add some jewels or change the pattern to create the perfect look, without having to really try on a single thing.
Why? It is such a luxurious fusion of digital and real life shopping experience. On and offline are mixing. You can try on your clothes in real life and immediately have them online in front of you in the mirror. This is all possible thanks to technological innovations. It makes shopping a lot more easier. And it also gives you the feeling that you really are a queen customer. For me personally I would love to have such a mirror in the stores were I buy my clothes. It really saves you a lot of time at the first place, because you don’t really have to try on stuff. but besides that it is really cool and also helpful to share your try on with friends to get some fashion feedback
I also do think t that this has future potential because it makes shopping easier and maybe online shopping which is so popular right now comes closer by the stores. Online shopping causes less shopping in the real city’s and because of this several shops go bank rubbed. online Clothes are the most popular to buy. So maybe if there is a new experience in the real life shops people will go back to the shops instead of ordering online.
https://www.cbs.nl/nl-nl/nieuws/2015/30/ruim-10-miljoen-online-shoppers
http://www.psfk.com/2015/11/neiman-marcus-the-customer-experience-future-of-retail-smart-mirror-omni-channel.html
https://thinkingdoors.wordpress.com/togetherness-inline/
